CLARINS

Mood by Marie

On the occasion of the announcement of Marie Duhart as International Makeup Creation Director at Clarins, Mixte merged its vision with that of the brand and the makeup artist to craft a universe where boldness meets elegance. This project, brought to life by the passion and energy of three creative forces – Clarins, Marie, and Mixte – reveals a unique communication positioning and visual identity that resonate with Marie’s vibrant personality, all while enhancing Clarins’ emblematic red signature. Inspired by the moodboard aesthetic, the creative concept revolves around a visual aesthetic that captures the essence of Clarins and Marie’s artistic vision.

COMMUNICATION STRATEGY AND Campaign including THE OFFICIAL PORTRAIT, INTERVIEWS, assets for social media, website, AND PRESS ACTIVATION.

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PHOTOS: CHARLOTTE NAVIO.
DOP: NICOLAS DESPIS.
TALENT: MARIE DUHART.